It’s very rare for big brands to collaborate together to come up with creative products, however, Nando’s is changing the narrative.
Most recently, Nando’s partnered with Pick’n’Pay Clothing to launch an exclusive collection of T-shirts, and now it has topped it up a notch in the clothing industry, as it has now gone on to create an exclusive limited edition sneaker just in time for Heritage Day with none other than Puma.
The flamed grilled chicken restaurant and the fashion company’s sneaker, Puma RS sneaker, was first launched in the ‘80s.
Initially, the idea came from Nando’s famous hot sauce and according to IOL, the RS-Xtra Hot features a printed chilli form strip, the Nando’s PERi-ometer® with heat levels and the heel cup referencing the colours of Nando’s sauces.
Puma SA Marketing Director, Brett Bellinger said: “Puma wanted to celebrate Heritage Day in South Africa by partnering with an iconic local brand that could help us capture the essence of what it means to be South African. Bold. Fiery. Somewhat audacious and eternally optimistic,”
The PUMA X Nando’s RS-Xtra Hot retails for R1,999 and will be available on Puma.com, Puma Retail Stores,
AYASHISA AMA RS-XTRA HOT! ????
— PUMA South Africa (@PUMASouthAfrica) September 14, 2023
PUMA x NANDO’S RS-Xtra Hot has entered the chat ????.
Available in store and online from 24 September 2023 #PUMAxNandos@NandosSA @MagleraDoeBoy pic.twitter.com/yBsBWtFLNR
Main Image: Media Update