Lasizwe bags new Steers campaign. Here’s all the times he’s made us laugh by serving us in store

Local comedian and social media sensation Thulasizwe Siphiwe Dambuza, affectionately known as Lasizwe, has announced an exciting new collaboration.

The television personality took to Instagram to share that he is partnering with Steers, one of South Africa’s most recognisable burger brands, in a new campaign that sees his famed character Nomatriquency getting a job at the brand.

Lasizwe is known for his hilarious videos, MTV reality show, and his ever-expanding digital footprint, which includes his newly-released “Drink or Tell the Truth” Youtube talk show. On it, he invites celebrities and asks them burning questions about their personal lives.

In the teaser clip for #NomatriquencyxSteers campaign we see ‘Nomatriquency’ waking up and preparing for her first day on the job – a supervisor at Steers. She dramatically walks into the Steers store and interacts with staff and customers with her signature eccentric personality and mannerisms.

Her bright red lips and matching red hair is just the cherry on top.

“It feels so amazing to be part of this project. Nomatriquency has a new job ya’ll and you are all going to hear about!” commented Lasizwe “This campaign is really one of my biggest projects to date and I can wait for people to engage with it on social media while finding out more about Steers. We are taking this too the next level!” he added.

The innovative campaign seeks to inform, educate and entertain viewers in a 3-part digital series that was produced by Lasizwe’s production company TD Media. The series will be rolled out on social media throughout October and Lasizwe will also embark on a national tour that is set to kick off in Cape Town.

However, this is not the first time we’ve seen Tricky Baby serve us in customer service. She’s previously worked at Game and Home Affairs, as well as done an interview for Shoprite/Checkers. If these hilarious in-store clips are anything to go by – we can expect the same level of entertainment while she finds her way around her new job at Steers.

When she interviewed for Shoprite/Checkers

When the card declined and she made a scene

 

When the system is offline

 

When she had a her first day at work

 

Main Image: hiphop.11