Meta is entering a new era of smart eyewear with the launch of its first independent glasses collection, simply called “Meta Glasses.” Unlike its previous smart glasses created with brands like Ray-Ban and Oakley, Meta is now creating its own eyewear line focused on making smart technology feel more fashionable and accessible.
To introduce the new collection, Meta has teamed up with beauty mogul and reality star Kylie Jenner for a special celebrity-designed edition. The collaboration aims to bring smart glasses into the world of fashion and everyday lifestyle.
The collection starts at $299 and includes two standard designs: the classic rectangular Adventurer frame and the larger, bolder Fury frame. However, the standout piece is the Starfire Kylie Edition, a stylish slim oval frame designed with Kylie, which sells for $399.
The Starfire glasses include several details inspired by Kylie’s personal style and routine. The frames feature a small gem on the lens that reflects light like a camera flash, while the glasses also include a metal adjustable nose bridge; a change Kylie requested because it makes cleaning off makeup easier. Even the charging case has been upgraded with a built-in mirror for quick touch-ups!
What's your hot take on this story?
The biggest surprise comes from the software. Owners of the Starfire Kylie Edition can choose to have Meta’s AI assistant respond using an AI-generated version of Kylie Jenner’s voice. Behind the scenes, the glasses run on Meta’s new AI technology called Muse Spark, developed by Meta’s Superintelligence Labs. The glasses include a 12-megapixel camera that records 3K video, open-ear audio, and up to eight hours of battery life.
The updated AI features allow users to have faster conversations, use real-time translation in 20 languages, and soon access walking directions through audio guidance. With this launch, Meta is making it clear that it wants smart glasses to move beyond being just a tech gadget. By combining AI technology with fashion and celebrity influence, the company is aiming to make smart eyewear a mainstream everyday accessory!
