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Motoring & Tech2 min read

The Zone gets into gear with The Luxury Car Xperience

This November, The Zone @ Rosebank is revving up for The Luxury Car Xperience, an exclusive showcase presented by The Gentlemen’s Club in partnership with Ashisha Xperience.

Gosiame Makhubela26 Nov 2025

This November, The Zone @ Rosebank is revving up for The Luxury Car Xperience, an exclusive showcase presented by The Gentlemen’s Club in partnership with Ashisha Xperience. Happening on Saturday, 29 November, the event combines high-end automotive flair with a meaningful focus on men’s mental and physical wellness, bringing Men’s Health Awareness Month to life in a dynamic and impactful way.

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The Zone will transform into a hub of style and speed as Johannesburg’s top car dealerships and premier car clubs unite to showcase some of the world’s most coveted vehicles. From sleek Ferraris to powerful Lamborghinis and other high-performance icons, visitors can look forward to experiencing automotive design and engineering at its peak.

But beyond the shine of luxury cars, The Luxury Car Xperience aims to spark important conversations about men’s wellness. The event encourages men to prioritise their health through regular check-ups, open dialogue and practical self-care. Free health screenings will be offered throughout the day, reinforcing the message that true strength starts with wellbeing.

The event promises a dynamic atmosphere that extends far beyond the impressive car displays. Guests can enjoy a variety of interactive experiences, including basketball, five-a-side soccer, racing simulators and a Formula 1 viewing zone. Live music and entertainment will run throughout the day, amplifying the vibrant energy The Zone is known for. The Gentlemen’s Club will also host insightful conversations at Ashisha Xperience, offering a relaxed environment where men can connect and discuss life, leadership and mental health. Exciting giveaways and prizes will be woven into the day’s programme, ensuring an element of surprise and celebration at every turn.

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According to Leila Daya, Centre Manager at The Zone, the event reflects the centre’s commitment to creating memorable, community-focused moments. “The Luxury Car Xperience blends the aspirational with the authentic,” she says. “It’s an opportunity to celebrate exceptional design and performance while highlighting the importance of men’s wellbeing.”

Free and open to the public, the event runs from 9 AM until late. Visitors are encouraged to arrive early to experience the full line-up and connect with the community that helps make The Zone one of Joburg’s most vibrant destinations.

For more information on The Luxury Car Xperience and how to get involved, visit http://bogartradio.co.za/gentlemens-club/ or follow @bogartradio on social media. For more information regarding The Zone @ Rosebank, its stores, events and trading hours, visit the centre’s website at https://thezoneatrosebank.co.za/

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Gosiame Makhubela
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